VISIT GEELONG
Discover why the City of Greater Geelong, a UNESCO City of Design, is fast becoming one of Australia’s most exciting creative destination.
Our brand-new Geelong Fashion Fortnight provides the perfect excuse for a stylish day trip or weekend escape to the coast. Geelong’s thriving local fashion scene will be on show with exhibitions, workshops, runways and markets taking place across the city, hosted by the National Wool Museum, Creative Geelong, Murran First Nations Hub, Millinery Australia and more.
To help plan your visit, check out our favourite Geelong hotspots below or go straight to the source.
Geelong Fashion Fortnight takes place from 14 - 28 February 2026. Explore the programme here.
STAY
SEE
Extend your time in Geelong and settle into the relaxed coastal rhythm. From character-filled heritage hotels to refined five-star stays, farm stays and boutique B&Bs, the region offers accommodation to suit every style of escape. Wake up by the waterfront, unwind in the hinterland or enjoy a seaside weekend with the family.
Geelong offers the perfect place to rest and recharge between Fashion Fortnight events, some highlightings including: Novotel Geelong, Bayside Geelong Hotel and Apartments and Oaks Vue Suites Geelong.
From historic landmarks to iconic local institutions, Geelong offers a diverse mix of sights. With creativity, culture and natural beauty woven throughout the region, there’s something to discover around every corner.
To help you make the most of your time between Fashion Fortnight events, here are a few of our must-visit spots: The National Wool Museum, Geelong Gallery, Geelong Arts Centre, Murran Hub, Eastern Beach, the Bollard Trail and You Yangs Regional Park.
SHOP
From contemporary fashion and curated homewares to art, antiques and vintage treasures, Geelong’s shopping scene invites discovery at every turn. Whether you’re updating your wardrobe or uncovering a one-of-a-kind find, the region offers a mix of boutiques, markets and creative precincts to explore.
Some some of our favourite shopping destinations include: Westfield Geelong, Pakington St and Centrepoint Arcade.
EAT
Geelong and The Bellarine’s thriving restaurant and bar scene has earned its place as a must-visit foodie destination. From stylish bars and relaxed coastal cafés to elevated dining experiences, the region offers something to suit every taste and moment.
Some highlight spots include: Little Malop St, Little Creatures Brewery, Piano Bar, Paddock Bakery Geelong and
The Batesford Hotel
An introduction from City of Greater Geelong Mayor Stretch Kontelj OAM
We’re excited to host the inaugural Geelong Fashion Fortnight, proudly part of Paypal Melbourne Fashion Festival! Over the next two weeks, I invite you to explore Geelong – a vibrant destination for style, culture and creativity and Australia’s first UNESCO City of Design.
Immerse yourself in eye-opening experiences and exhibitions at the National Wool Museum, Murran Hub and Creative Geelong, and meet our talented designers and artists.
Stroll through Geelong’s thriving retail precincts, Pakington Street, featuring unique boutiques and locally-owned stores offering one-of-a-kind fashion finds.
While you’re here, enjoy our cafés, restaurants and stunning world-class waterfront, and take in Geelong’s rich cultural and creative scene. Participate in interactive workshops, talks and events celebrating sustainable, locally crafted fashion.
Geelong Fashion Fortnight is the perfect opportunity to combine fashion, creativity and tourism – explore, shop, dine and experience everything that makes Geelong a must-visit city.