DIIDA
DIIDA, RUNWAY 1
SATURDAY 24 FEBRUARY 12:00PM
Malvern Town Hall, Malvern
RUNWAY 1
Established 2016, Melbourne, Australia - Founded by Dimitria Diida Papafotiou.
DIIDA the label is a celebration of female achievement, strength and beauty. The designs and collections focus on elevated essentials, often showcased with a statement piece for a special occasion. DIIDA effortlessly decorates the female silhouette; with attention to detail; high quality prints and fabrics; and just the right amount of shimmer.
”It gives me pride to design garments for the strong and confident woman and empowering her inner goddess… I am equally proud that our garments are made in my place of birth Melbourne Australia.”
- Diida, Founder & Creative Director
BANDED TOGETHER
BANDED TOGETHER, RUNWAY 1
SATURDAY 24 FEBRUARY 12:00PM
Malvern Town Hall, Malvern
RUNWAY 1
With an absolute knowledge of quality fabrics and trusted and established manufacturers, designer Dana Burrows created Banded Together - a Melbourne based women's ready to wear collection.
Following the 2015 sale of the cult knicker and sleepwear brand she cofounded, she had some time to create pieces for herself - silk pyjama suits and day to night dresses - the quality was always premium. Knowing that these everyday items were not readily available to most people’s everyday budgets, she believed and worked tirelessly, to develop a solution.
HANSEN AND GRETEL
HANSEN AND GRETEL, RUNWAY 1
SATURDAY 24 FEBRUARY 12:00PM
Malvern Town Hall, Malvern
RUNWAY 1
Hansen and Gretel’s design ethos encompasses a certain ‘femininity with bite’. Sharp, uncomplicated, and cut to compliment the female form, but often underscored with a masculine accent.
The name Hansen & Gretel was chosen to represent this synthesis of masculine feminine, that yin & yang where ‘Hansen’ is a nod to the designer’s father’s name.
‘Gretel’ constitutes the idea of womanhood, the girl, the sister, and our journey as female’s which is always a prevalent theme in each collection.
With premium stockists throughout Australia and overseas, best sellers are tweaked and reworked each season, ensuring the brand is always progressing their broad customer-base.
Applauded as an accessible brand, appealing to all statuses, ages and budgets.
Designs are never over-complicated, instead focusing on producing quality, luxury in classic silhouettes. There is an ethereal strength throughout the H&G aesthetic, with collection’s catering to every occasion.